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Three key themes for event professionals in 2017

2017 promises to be another busy year for event professionals. Here’s a super quick round up of three key themes to keep abreast of in the year ahead.

Knowledge is power
The old saying that knowledge is power could well be translated into ‘data is power’ in today’s virtual world. Companies keen to promote their products use data to show us their latest offerings everywhere we go.

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Why companies should love their middle managers

The value of specialist events for middle managers has been highlighted in a recent report we’ve published with the Chartered Management Institute (CMI).

The report explains that leaders need to make time to talk to their middle managers, face to face, in informal and formal ways to help build organisational trust and fuel business growth.

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How to survive in a post-Brexit world

The need for timely and clear communications with staff has never been greater than in the era of post-Brexit UK. Astute leaders will recognise the need to step up and avoid a communication vacuum – to remain (or become) highly visible and offer reassurance to their employees by addressing the issue honestly and openly. So agencies who deal at the top level are likely to thrive in these uncertain times.

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